The right service, fast
Repair, replacement, and new construction read differently to a customer. Separate the paths so people land on the one that matches their roof.
Roofing & Home Services
Roofing Website Design
built to earn the call.
Homeowners and property managers compare contractors quickly — services, proof, service area, and how to reach you. We build roofing websites that answer those questions and leave one obvious next step.
The path a roofing customer takes
- 01Homeowner searches for a roofer
- 02Compares a few contractors
- 03Ready to ask for an estimate
- 04Finds one obvious next step
- 05Calls or requests a quote
Attention isn't the hard part. Losing the customer between "I should get this looked at" and actually calling you is — and that's what the website has to close.
Before they dial
What roofing customers check before they call.
Six things a roofing website needs to handle so the conversation can start on your terms.
Residential or commercial
A homeowner and a property manager rarely want the same page. Splitting them keeps both messages sharp.
Proof it's real
Project photos, service area, and the license number displayed where credentials matter — the details that quietly decide who gets the call.
One clear next step
Free estimate, request a quote, or call. If a visitor has to hunt for it, the interest goes nowhere.
Tap to call, on a phone
Most roofing searches happen on a phone, often from a driveway. Click-to-call and click-to-text should be one tap away.
Found by nearby customers
Service pages, internal links, and titles that describe what you actually do — the foundation of being found locally.
Roofing website example
Westover Roofing — how it's put together.
A roofing website example built around residential, commercial, and federal work in Arizona. Here's what it does well, and why each piece matters.
wroofingportfolio.trustivia.site
What the example demonstrates
- Separate residential and commercial paths straight from the navigation
- Eight roofing services listed as their own entries — repair, replacement, tear-off, new construction, tile, shingle, low-slope and flat, metal
- Free estimate actions repeated through the page, alongside a tap-to-call number
- A dedicated project portfolio so work speaks before the conversation starts
- Service area, business hours, and license details in the footer — the trust answers customers look for
Clear, honest pricing
Start with the website. Add what you need.
Roofing customers want an estimate or a phone call — so that's what we make obvious first. Local visibility is the next layer, only if you want it.
Website Launch
Build the foundation.
$397 setup
$49/month Care Plan
First month of the Care Plan is FREE for new clients
- Conversion-focused website
- Mobile responsive design
- Clear residential and commercial service paths
- Estimate request / lead form
- Click-to-call and click-to-text
- Foundational/basic SEO
- 1-year domain registration
- 48–72 hour launch after required information and assets are received
- Care Plan: hosting, security and platform updates, support, monthly health check, up to 2 minor edits
The $49 Care Plan does not include ongoing SEO.
Get Found Locally
Then get in front of nearby customers.
$197/month
For roofing businesses that want help showing up in local search.
- 2 local SEO blog posts per month
- 2 Google Business Profile posts per month
- Local keyword targeting
- Internal linking
- SEO titles & meta descriptions
- Google Business Profile updates
- Basic local SEO improvements
No guaranteed rankings, traffic, leads, or revenue.
Roofing questions, answered.
Do you guarantee rankings, traffic, or leads?+
No. No guaranteed rankings, traffic, leads, or revenue. What we control is how clearly the website presents your services and how easy it is for a visitor to take the next step.
How quickly can a roofing website launch?+
Website Launch projects go live 48–72 hours after we receive the required information and assets — photos, service list, and contact details.
What keeps the site running after launch?+
The $49/month Care Plan covers hosting, security and platform updates, technical support, a basic monthly website health check, and up to 2 minor website edits per month. It does not include ongoing SEO, and the first month is free for new clients.
Should a roofing company add online booking?+
Usually not. Roofing customers normally want an estimate or a phone call, not a scheduled appointment — so the website starts with those paths. Booking makes sense for appointment-based businesses.
Free strategy call
Not sure what your roofing website needs?
We'll look at your current site, Google presence, reviews, and how customers reach you today — and point out where potential jobs may be getting lost.
Book Your Free Strategy CallWe can look at your
- Website
- Google presence
- Reviews
- Service pages
- Estimate request process
- Current customer journey